“Dunk Your Kicks”
for pediatric cancer
provides a
meaningful
fundraising
opportunity for
everyone while
teaching kids
philanthropy through
the art of giving
back by “dunking”
used “kicks” into
recycling bins and
taking a step to
fund cures for
pediatric cancers
while providing
support and hope to
local low income
families living with
the disease in
various communities
across the country
through its Roar
Beyond Barriers
program.
Product
“Kicks” includes sneakers, shoes used for tennis,
basketball, running, light hiking and walking trails and
does NOT include other footwear. MCF primarily, but not
exclusively, is interested in "kicks" of adult sizes 6
and up for girls and 7 and up for boys, which should be
tied together in pairs.
The Result
MCF has teamed up with Whitehouse & Schapiro, LLC, an
international recycling company ("W & S") involved in
purchasing second-hand clothing and accessory items from
various sources, including non-profit corporations, and
selling those products worldwide to wholesalers,
exporters and thrift stores. W & S is a significant
economic stimulus through market creation and recycled
product development, having roots in the used clothing
industry since 1907. Through the second-hand clothing
component of its business, W & S supports the livelihood
of, among others, tens of thousands of people in
developing countries who are involved in distributing,
repairing, restyling and washing these products. The
used clothing industry also provides low-income people
around the world, including the United States, with
affordable clothing. An added benefit resulting from
this segment of W & S's business is not only to give the
clothing a second and third chance at life, but to also
substantially reduce the amount of waste that would
otherwise fill landfills.
W & S is in the forefront of turning waste into wealth.
MCF is proud to have been selected by W & S as the
pediatric cancer foundation that collects shoes
("Sneakers") as part of its Dunk Your Kicks program and
sells those Sneakers to W & S. In addition to collecting
used Sneakers from donors, MCF also seeks to obtain from
"brand name" manufacturers and retailers their
"off-quality" Sneakers consisting of "seconds" and
returns and as to retailers, those that are used. The
Sneakers are then sold by MCF to W & S and become part
of the affordable footwear market, benefiting those that
provide markets for the Sneakers and those that purchase
them at much reduced prices. In addition to providing
this valuable service to the international community,
including those in this country, and in addition to
removing a significant amount of textile waste that
would otherwise end up in landfills, thus damaging the
environment, W & S also provides through its secondary
clothing market a critical source of revenue to
charities such as MCF. By doing so, W & S enhances MCF's
ability to advance its mission of supporting research to
find cures as well as less toxic treatments for
pediatric cancers and to financially assist low-income
families battling cancer in their children. MCF
generally receives $1.00/pound of Sneakers of which 100%
go towards advancing its mission. Of that sum, on
average, 75 cents/pound go to local low-income families
battling pediatric cancer that are part of the Roar
Beyond Barriers program. An average pair of Sneakers
weighs 1.5 pounds.
The Team
MCF has teamed up with Trent
Tucker, former member of the New
York Knicks (1982-1991) and
World Champion Chicago Bulls
(1992-1993); Trent is also one
of the MCF Circle of Pride
Ambassadors.
Pediatric Cancer Facts:
• 13,500 children in the United
States are diagnosed with cancer
each year.
• More than 100,000 children are
living in the U.S. with cancer
and are on active treatment.
• About 3,300 children die each
year in the U.S. from cancer
within 5 years of diagnosis.
• Cancer kills more children
than any other disease.
• Those children that survive
five years have a ten times
greater mortality rate and
experience side effects from the
cancer treatments.
• Research to fund cures and
treatment for pediatric cancers
is the most underfunded of all
cancers and relies heavily on
foundations such as MCF for
support.
Participating States:
California, Connecticut,
Florida, Louisiana, Minnesota,
New Jersey, New York,
Pennsylvania and Texas, coming
soon to Georgia, Illinois, North
Carolina, Washington and
ultimately, the entire country.
